Glossario
Frode pubblicitaria
La frode pubblicitaria significa traffico falso che si spaccia per persone reali. In parole semplici, perché è importante e un esempio reale dal mondo della pubblicità.
Risposta breve
La frode pubblicitaria significa traffico falso che si spaccia per persone reali. Mangia silenziosamente i budget, quindi ogni piattaforma seria deve darci la caccia. Mille clic da una macchina in un minuto non sono mille clienti.
In one sentence
Advert fraud means fake traffic pretending to be real people. It quietly eats budgets, so every serious platform must hunt for it.
A real example
A thousand clicks from one machine in one minute is not a thousand customers.
How Advert fraud works on Advoratise
Two things make fraud hard here rather than one. Sellers are verified as the real owners of the website, newsletter or show before they can list — so there is a person behind every slot — and click counts are cleaned before anyone is paid: repeats within seconds, known robot traffic and self-clicks are removed, and unusual spikes are held for a human to look at rather than paid out.
The mistake people make
Believing any platform that says it is fraud-proof. Nobody can promise that, and we do not. What we can promise is that a suspicious payout is stopped rather than sent, and that you can see why.
What to look at next
The checks we run, and the ones we do not, are written out there instead of promised in a slogan.
Domande frequenti
- Does Advoratise guarantee no fraud?
- No, and be suspicious of anyone who does. We verify who is selling, remove what we can detect, and hold the rest for review before money moves.
- La frode pubblicitaria è uguale ovunque?
- L'idea sì, ma il conteggio no. Controlla sempre come una piattaforma lo conteggia prima di confrontare due numeri.
- Devo capire questo per usare Advoratise?
- No. Ogni pagina si spiega in parole semplici, e questo glossario è qui solo se desideri i dettagli.